Sober Curious

3 articles

A sophisticated non-alcoholic cocktail centerpiece on a bar, with blurred patrons enjoying mocktails in the background, highlighting a vibrant social scene.

Top 6 Non-Alcoholic Drink Alternatives to Alcohol

Out of 95 non-alcoholic drinks taste-tested, several emerged with complex flavor profiles and satisfying textures that genuinely rival their alcoholic counterparts.

Marco Alves·July 15, 2026

A diverse group of people laughing and socializing at a modern bar, holding colorful non-alcoholic cocktails, in a warm and inviting atmosphere.

Kitchen Culture

Sober bars, NA cocktails: Reshaping social lives, a complex picture

In Dublin, a city historically synonymous with pub culture, a quiet revolution is brewing: its alcohol-free scene is booming, signaling a profound shift in how people socialize.

Raffi Hovsepian·May 29, 2026

A diverse group of friends enjoying sophisticated non-alcoholic cocktails in a stylish, modern bar setting, highlighting a shift in social drinking preferences.

Behind the Bar

Why Younger Americans Are Drinking Less: The Forces Behind the Sober Curious Movement

Nearly half of Americans planned to drink less alcohol in 2025, a significant jump from previous years, driven by a convergence of health-and-wellness mindsets, generational shifts, cannabis as an alternative, and demand for personalization.

Marco Alves·May 18, 2026